Fuji (富士市) Travel Guide & City Profile

Last reviewed: October 23, 2026 · Prices are approximate and for orientation only.

Overview & City Profile

Fuji (富士市, Fuji-shi; Japanese pronunciation: [ɸɯꜜ.(d)ʑi, ɸɯ.(d)ʑiꜜ.ɕi]) is a city in eastern Shizuoka Prefecture, Japan. As of 1 December 2019, the city had an estimated population of 245,015 in 106,087 households, and a population density of 1,000 people per km2. The total area of the city is 244.95 square kilometers (94.58 sq mi). Fuji is the third largest city in terms of population in Shizuoka Prefecture, trailing Hamamatsu and Shizuoka.

Within Shizuoka Prefecture (Chubu region), Fuji (富士市) serves as a special city in shizuoka prefecture. Travelers exploring Shizuoka often combine a stop in Fuji with regional highlights such as Southern views of Mount Fuji (Miho no Matsubara, Nihondaira, Fujinomiya), Izu Peninsula hot springs and coastline (Atami, Ito, Shimoda, Shuzenji), and Hamamatsu.

Getting to Fuji & Getting Around

Via the regional hub (Shizuoka, Hamamatsu, Atami & Mishima Stations (Tokaido Shinkansen)): 45m–1h 25m from Tokyo Station (or 1h–1h 30m from Kyoto/Osaka) directly on the JR Tokaido Shinkansen Hikari or Kodama.

• Local rail & IC cards: Once in Shizuoka Prefecture, JR regional lines and local private railways connect Shizuoka with Fuji. Nationwide IC cards (Suica, Pasmo, Icoca) work on major urban and JR commuter gates; for rural branch lines or local buses, keep ¥1,000 bills and ¥100 coins handy for the onboard fare box.
• Luggage & station lockers: Main stations in Shizuoka have coin lockers for day-trippers. If you are stopping in Fuji en route between larger bases, check your suitcase dimensions in our Luggage & Locker Checker or forward big bags ahead with Takkyubin.
• Driving & car rental: While city centers around Fuji are accessible by train and taxi, renting a car from a major Shinkansen station or airport in Shizuoka can be rewarding for reaching mountain gorges, coastal viewpoints, and countryside onsen. Read our Renting a Car in Japan Guide.

What to Eat in Fuji & Shizuoka

Fuji shares the culinary traditions of Shizuoka Prefecture and the wider Chubu region. Don't miss these local specialties during your visit:

• Shizuoka green tea (sencha & matcha) — a signature specialty across Shizuoka Prefecture.
• Hamamatsu gyoza & Lake Hamana unagi (eel) — a signature specialty across Shizuoka Prefecture.
• Fujinomiya yakisoba — a signature specialty across Shizuoka Prefecture.
• Suruga Bay sakura-ebi (cherry shrimp) & namashirasu — a signature specialty across Shizuoka Prefecture.
• Shizuoka oden — a signature specialty across Shizuoka Prefecture.

For dietary restrictions or food allergies, open our Japanese Phrasebook & Show-to-Staff Cards to display clear Japanese dietary explanations at restaurants in Fuji.

Best Time to Visit & Seasonal Highlights

Early February–March for Kawazu early cherry blossoms on the Izu Peninsula; October–February for crisp, unobstructed southern views of Mount Fuji.

Regional highlights across Shizuoka Prefecture that pair well with a visit to Fuji include: Southern views of Mount Fuji (Miho no Matsubara, Nihondaira, Fujinomiya), Izu Peninsula hot springs and coastline (Atami, Ito, Shimoda, Shuzenji), and Hamamatsu.

Practical Travel Tips for Fuji

• Tourist information center (観光案内所): Look for the Kankō Annaijo counter inside or right outside the main train station in Fuji (or at Shizuoka, Hamamatsu, Atami & Mishima Stations (Tokaido Shinkansen)) for free walking maps, bus timetables, and festival calendars.
• Cash & ATMs: While hotels, chain stores, and convenience stores in Fuji accept international cards and IC payment, smaller family-run restaurants, shrines, and rural buses often prefer cash. 7-Eleven (Seven Bank) and Japan Post ATMs accept foreign debit cards reliably.
• Dining hours: Outside major metropolitan hubs, lunch typically runs 11:30 AM–2:00 PM and dinner spots open around 5:30 PM, with earlier last orders (around 8:00–9:00 PM) in smaller cities.